Deze roundtable start om: 

10.40, 11.20, 12.15 en 13.00.

Behind every seamless digital experience is a powerful, modern backend. It's often the unsung hero of commerce transformation. In this exclusive roundtable hosted by OneStock and Commercetools, we’ll be joined by the Rensa Family - a pioneering European retailer, to explore the strategic role of backend systems in driving growth, efficiency, and long-term scalability.

Too often, brands are weighed down by custom-built or monolithic platforms that limit innovation, introduce risk, and consume precious IT resources. Composable commerce offers a way forward, enabling teams to focus on what differentiates the business, while relying on best-of-breed solutions for the rest.

During this roundtable - we’ll dive into the business impact of backend transformation: how modern architecture supports faster time to value, improves margins, lowers total cost of ownership, and unlocks operational agility. Whether you're in B2C and battling fierce competition, or in B2B where cost and functionality are king, this session will explore how composable systems like Commercetools and OneStock deliver measurable benefits that extend far beyond the tech department.

Expect candid insights, actionable advice, and an opportunity to discuss the transformation journey with those who’ve lived it. If you’re thinking about modernisation, don’t just focus on the flashy front end. This is your chance to understand the foundation that really powers growth.

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